What Is Cognitive Dissonance Theory?
Cognitive dissonance theory, proposed by Leon Festinger, posits that individuals experience discomfort when holding conflicting beliefs or attitudes. This discomfort motivates them to reduce the inconsistency.
What Is Cognitive Dissonance Theory?
Cognitive dissonance theory, proposed by Leon Festinger, posits that individuals experience discomfort when holding conflicting beliefs or attitudes. This discomfort motivates them to reduce the inconsistency.
Copy and paste this URL into your WordPress site to embed
Copy and paste this code into your site to embed